Modern ceiling fans have long been a staple of American homes, but they’re not so common in Israel.
According to an article in The Jerusalem News, “the number of modern ceiling fan owners in Israel has declined by half from about 500,000 in 2015 to around 200,000.”
The article explains that the number of new owners has increased from 5,500 in 2015.
“The trend has been in the past decade, which was followed by a drop in 2016,” the article states.
“This was followed in 2017 by a surge, with a growth rate of about 20 percent in the last two years.”
The article notes that the decline in demand for modern ceiling wainscoting is attributed to the increase in the number and quality of other products and services.
The article also notes that there is a growing number of older, smaller owners that are not interested in modern ceiling fixtures.
“This is a trend that has been ongoing since the mid-20th century, when the number one product for Israeli consumers was the lightbulb.
The lightbulbs were considered to be of limited quality, with their power consuming around 25 kilowatts, according to a 2006 survey of the market,” the story states.
Israel is home to some of the world’s most advanced and technologically advanced ceiling fan technology, with some models having been able to keep up with demand for over 100 years.
The Jerusalem News article cites a 2015 report that shows that there are about 200,00 modern ceiling winders in Israel, and that of these, “almost 30 percent are still in use.”
As with most trends in Israel’s ceiling fan industry, the article goes on to point out that there has been a decline in the popularity of the modern ceiling in the market.
“According to an Israeli consumer survey conducted in 2016, more than 80 percent of respondents did not want to purchase a modern ceiling for the foreseeable future,” the report states.